For the children of the eighties, big hair and make-up ruled the music world. MTV made music visual, and successful artists embraced the music video as both a promotional tool and a method of self-expression. Perhaps no band embodied the visual storytelling of this decade as completely as Duran Duran, Britain’s “other” Fab Five. John Taylor, founding member and bass player, chronicles the band’s career highs and lows with In the Pleasure Groove: Love, Death and Duran Duran.
While Taylor does venture into the confessional arena, revealing the typical rock-star excesses of sex and drugs, the true pleasure of this biography lies in his first-person account of British music in the seventies and eighties. As a teen in Birmingham, he and friend Nick Bates (later Rhodes) pooled their pence in order to see their idols perform live. Sitting at the proverbial feet of Queen, Bowie, and Roxy Music, they soaked up music like sponges and learned that the look was as vital to the success of the music as the beat. The band that would become Duran Duran was born from these young lessons learned. As they grew into their ruffled shirts, their conceptual lyrics combined with new wave, highly-synthesized music to give birth to the sound known as New Romanticism. Duran Duran was perfectly poised for stardom at the start of the MTV era, and the band created ground-breaking videos that still set the standard today such as “Girls on Film”, “Hungry Like the Wolf”, and “Rio.”
In the Pleasure Groove is not a tell-all, nor is it simply an insider’s guide to the biggest names in eighties music. It is a smooth glide through more than twenty years of music history. Fans of eighties music, as well as those of us who were teenagers then, will enjoy reliving the decade’s watershed moments such as Madonna writhing in a wedding gown, and Bob Geldof’s charity extravaganza Live Aid. Perhaps the quietest Duran member, Taylor reveals enough about the band to keep Duranies happy; they will certainly want to read this book more than once.